Central Office

Digital Marketing/Program Assistant

Job Locations US-NY-New York
Posted Date 3 weeks ago(3/6/2020 8:40 PM)
ID
2020-1857
Category
IPA/Navigator

Overview

NADAP, Inc. is seeking a full-time Digital Marketing/Program Assistant for the Corporate Digital Marketing team, to help manage NADAP's social media outlets. Our goal is to increase NADAP's brand awareness, enhance relations with funders and clients, and to acquire leads for potential clients and recruit new employees.

Responsibilities

  • Implement digital marketing plan through available channels, including social media, video marketing, search engine optimization and online advertisement.
  • Generate, publish and share content that builds meaningful connections and engagements
  • Manage editorial calendars and content publishing schedules
  • Launch online advertisement, including Facebook and Google AdWords
  • Analyze marketing data and provide reports
  • Manage NADAP's Google Grant advertising agency
  • Compile the Health Insurance Navigator team's monthly client, enrollment, progress, and site reports
  • Monitor Navigator client database monthly
  • Organize and prepare materials such as labels, flyers, and promotional items for Navigators
  • Design materials such as newsletters, brochures, and posters
  • Run projects from start to finish, working independently at times
  • Other duties as assigned by supervisor

Qualifications

  • BA degree preferred
  • 1+ year of proven working experience in social media marketing or digital marketing specialist
  • Familiar with social media platform, such as Facebook, LinkedIn, Twitter, and Instagram and YouTube
  • Candidate should be able to do video production independently (filming, editing, postproduction)
  • Familiar with Adobe Creative Suite, such as Photoshop, Illustrator and Premiere 
  • Adequate knowledge of website, SEO, Google Analytics, social media, Google AdWords, and social media monitoring tools
  • Excellent writing, PowerPoint, and Excel skills, such as effective data visualization
  • 10% local travel. Occasional night and weekend work required

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